机读格式显示(MARC)
- 000 01399nam0 22003611 450
- 010 __ |a 978-7-121-17689-0 |d CNY36.00
- 100 __ |a 20120930d2012 em y0chiy50 ea
- 200 1_ |a 顾问式销售的艺术 |A gu wen shi xiao shou de yi shu |e 富有创意的说服与呈现技巧 |d The art of the pitch |e persuasion and presentation skills that win business |f (美)彼得·科伏特(Peter Coughter)著 |g 张春强,张婷婷,高采平译 |z eng
- 210 __ |a 北京 |c 电子工业出版社 |d 2012
- 215 __ |a 13,210页 |d 24cm
- 330 __ |a 本书阐述了作者为广告和营销人员设计的提高呈现效果的工具,并列举了很多知名广告人讲述的关于最佳(或最糟糕)呈现的故事。
- 510 1_ |a Art of the pitch |e persuasion and presentation skills that win business |z eng
- 517 1_ |a 富有创意的说服与呈现技巧 |A fu you chuang yi de shuo fu yu cheng xian ji qiao
- 606 0_ |a 销售学 |A Xiao Shou Xue
- 701 _0 |c (美) |a 科伏特 |A ke fu te |c (Coughter, Peter) |4 著
- 702 _0 |a 张春强 |A zhang chun qiang |4 译
- 702 _0 |a 张婷婷 |A zhang ting ting |4 译
- 702 _0 |a 高采平 |A gao cai ping |4 译
- 801 _0 |a CN |b NLC |c 20150113
- 905 __ |a FYSF |d F713.3/176
- 907 __ |a CZZYJSXY |b 00208733 |d F713.3 |e 176 |f 1